Facebook Blocks Creation of Events Near Capitol Halts Ads for Weapons in Lead-Up to Inauguration Day
Following the recent unrest in the U.S. Capitol Building, Facebook is taking extra precautions on the eve of its inaugural day, amid suggestions that Trump supporters may try to disrupt the event in a last-ditch effort to end the 2020 election results.
Or worse. According to reports, it seems that in response to Trump's loss in the November poll, some enthusiastic Trump supporters may try to spread chaos at the inauguration. This came after Trump spent months trying to perpetuate the baseless allegation that the election had been "stolen" from him, and instead to vote illegally for Joe Biden to win.
To address the potential threat of further violence and segregation in American society, Facebook has announced some drastic measures to ensure that its platform is not being used to organize or contribute to it.
First, Facebook is blocking the creation of almost any Facebook event on the opening day of the White House, the U.S. capital, or any government building.Social media
Restrictions include preventing these accounts from creating live video or creating events, groups or pages.
This would mean that users who are already linked to QAnon groups and pages, which Facebook began removing earlier this year, could potentially use the platform to promote their protest actions. Will be unable
Going further, Facebook has announced a ban on all ads promoting weapons accessories and safety equipment in the United States until at least January 22.
We have already banned silencers such as weapons, ammunition and weapons enhancement advertisements. But now we will also ban the advertising of accessories such as gun safes, vests and gun holsters in the United States.
Which, of course, made the video an overnight sensation. Last week, the FBI warned of possible armed protests on opening day and by right-wing groups across the United States. 'Content and suspension of US President Donald Trump's account. Facebook is also working with law enforcement agencies to provide information on credible threats, while also working to provide official news updates in US user feeds regarding opening and transfer. Is.
This is a tense time in the United States, with election results highlighting the depth of division within the nation. Hopefully, after the opening day, society can start moving forward, but as these steps have highlighted, there is still a long way to go in establishing acceptance and appeasing all sides of the political arena.
Twitter Shares Key Tips on How to Improve Your Twitter Ads Approach
Want to improve your Twitter marketing efforts in 2021?
While other platforms offer greater reach, Twitter remains a key part of the modern communications landscape, and proves to be an excellent platform to connect with the right audience to showcase your brand and product.Social media
It's no secret that mastering tweets takes some time.
Connecting with the right audience and expressing your brand or product in one or two sentences can be much more difficult than that.
If you're struggling with Twitter advertising for your brand, Twitter has a few tips from their in-house advertising experts that will help you get started with better advertising.
The first tip revolves around Twitter's 'Three R' method. All three are more directed towards RPed promotion and are more likely to follow an effective advertising strategy.
When analyzing any advertising campaign, keep in mind that you are generating responses from your audience, your content is relevant to your target audience and you are keeping it interesting and up-to-date.
After 3R, Twitter's next tip talks about the importance of creative elements.
"Campaigns with strong, eye-catching creativity usually outperform them."
This tip goes for pretty much everything. It's relatively easy to get the audience's attention if you add an amazing visual element.
It certainly won't be easy to make, but it's worth the time and effort. Using apps like Kenova makes it a little easier to create such elements, especially for novice creators.
Twitter advertising experts also emphasize that visuals play an important role, especially in the 3RK 'resilience' element.
"Using 3-5 creations with bright colors, show-stopping images, and interesting animation captures the viewer's attention, and increases the chances of successful service."
You should actively refresh your visuals to increase audience engagement.
Lastly, the Twitter Advertising Team also recommends testing A / B and measuring response to various CTAs in your Twitter ads.
WhatsApp Delays Privacy Policy Update in Order to Further Address User Concerns
Rarely deviating from its strategic plan, Facebook has announced that it will delay planned updates to both privacy policy and terms of use for WhatsApp, after which users raised significant concerns. How this change will affect their personal data and information.Last week, WhatsApp sent users an app alert below, announcing an update to its 'Terms and Privacy Policy', which all users must accept in order for the app to continue.
The last point, in particular - 'how do we partner with Facebook to offer the company as a whole' - caused concern, with many users taking it to mean that the WhatsApp is now Will start sharing all of its user data with Facebook.Social media
Which is not true. Since Facebook and its various executives have been working to make the feature visible since last week, the change in policy and data sharing is only related to messaging with businesses on the WhatsApp, not your private conversations, which are private. And will remain secret, as always. Case.
But that explanation seems to have had little effect - in the days following the announcement of the WhatsApp, alternative messaging apps like Signal, Viber and Telegram saw millions of downloads as users removed their private conversations from Facebook access. had been. WhatsApp had to publish an official response to clarify, while also releasing full-page newspaper ads across India - where WhatsApp has 459 million users - further reiterating that no one in private messaging There will be no change.
But still, consumers seem to be dissatisfied. And while WhatsApp hasn't released any data, you'll have to admit that there's been a massive drop in usage over the past week, which is why it's now three months into the planned update. Is delayed.
We are now taking back the date on which people will be asked to review and accept the terms. No one's account will be suspended or deleted on February 8. We will then slowly approach the people to review the policy at their own pace before new business options become available on May 15.
Again, given Facebook's efforts here, you have to admit that the response has been overwhelming, and the number of uses has dropped sharply. This is a costly, effective delay, and the decision to reduce the change can only be made after serious consideration.
The question then is whether users will return - or those who have switched, in response to the idea that WhatsApp could share data with Facebook, stay away now, as it poses a potential threat to it in the future. See as
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